Complete Brand Design
How your business looks, decided once and applied everywhere.
Complete brand design · Brand upkeep
Quoted as a job. Upkeep afterwards is monthly or block hours. How it all prices up.
What this is
Your brand is the van, the invoice, the sign on the door and the profile picture — everywhere a customer meets you. Most businesses have a logo somebody made once and nothing saying how to use it, so it drifts. I make those decisions, write them down, and hand you the files.
Complete brand design
A mark drawn for your business with the variants you actually need, a palette and type that survive a screen, a printer and a vinyl wrap, and short written rules so it stays consistent. The editable originals are handed over, yours to use anywhere without asking me.
Brand upkeep
Once a brand exists, things keep needing artwork — a second van, a new sign, a flyer, a profile on a platform you were not on last year. I draw those as they come up, monthly or out of a block of hours, so what goes out still looks like the same business.
What you get
- A mark drawn for your business, with the variants you actually need — square, wide, on light, on dark
- A colour palette and type choices that survive print, a screen and a vinyl wrap
- Profile, cover and share images sized for the places you post
- Short written rules for using it, so it stays consistent when someone else touches it
- The original editable files handed over, yours to use anywhere without asking me
Common questions
Do I have to have a website built as well?
No. Branding is its own job and stands on its own. The two do fit together — the brand decides how the site looks, and building the site tends to expose the gaps in a brand — but you can have either without the other.
What if I already have a logo I am fond of?
Then we keep it. A redesign does not have to be a clean sweep, and often the mark is fine while the colours, the type and the way it is applied are what look dated. I will tell you honestly which of those it is before you spend anything.
Want to talk about it?
Tell me about your business and I will tell you honestly whether this is what you need.